AW13 Visual merchandising concept display for Urban Outfitters Nottingham new store opening.

Inspiration of the design had come from the current trends of graphic print style and this years bold autumn/winter fabric patterns.

The main ideas for the design was to create a visual interaction with the consumer and the trends on display in-store. By connecting the bright vinyl used for the window display with internal floor displays it creates a flow of actions and guides to the viewer, leading the viewer in the direction of the new AW13 collections.

 

Personal Project.

All works © Sarah Wallis 2013.
Please do not reproduce without the expressed written consent of Sarah Wallis.